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Are SSL certificates necessary for websites !

Trust is the bedrock of all relationships. If it is between two people or even among business entities that want to work together.
Especially in this age when you don’t even have to ‘meet’ the vendors you associate with, trust is everything. In transactional relationships, forging trust is so important that without it there is no question of the association at all.
If you are a website owner, how do you make your customers feel secure?
Do they see random flash-based animation floating around on your Home page? Expect them to scamper for safety by clicking the ‘X’ icon on their browser.
A business that has a website should get an SSL certificate- consider it as the first thing to establish trust with your visitors. Its presence is verified by a simple icon that is displayed on their browser.

Save your website from defacement

126-year old fashion magazine Vogue’s website was defaced a few years ago which resulted in its home page being dotted with dinosaurs sporting fancy hats. While it might sound funny, it caused serious embarrassment for the fashion behemoth. Link: https://www.grahamcluley.com/vogue-website-dinosaur-hack/. So let’s get started on How to secure your site from website defacement.

10 ways to improve your website performance

There are few things as frustrating as visiting a slow website. How many times have we closed the tab as soon as we realize that this visit is going to be a time-guzzler?
Countless, isn’t it?
No matter which type of business you are in, as long as you have an online presence, it is a must that you keep your website up and running as smoothly as possible. One of the factors that contribute to the efficient running of a website is its speed.
Speed affects your website’s visitors, reputation, conversion, sales, traffic and customer service. Keeping a fast loading website will only make your business grow faster and better.
Here are 3 statistics on Page Speed that should convince you about its importance:

• A 100-millisecond delay in load time causes conversion rates to drop by 7%
• 79% of online shoppers said that they won’t return to a site that takes too long to load.
• Pages that load under 2 seconds has a bounce rate of 9% while a five-second delay pushes the bounce rate to 38%.